A Black Friday promo that pays you instead
When you think of BFCM, you may not think of deals from your bank. But since Wealthsimple isn’t like the Big 5 Banks, we decided to do something different: offer our clients a deal and reward them for good investing habits.
We relied solely on lifecycle marketing to deliver this promo — meaning $0 in paid promotion. The result? Tons of clients depositing more of their money, and feeling more rewarded than they would with their bank.
